Music Promo Kit Fundamentals

Author: Peter Spellman

Lesson description

Take a good look at your promo kit. Do you think it says what it needs to say to that music exec or club that you're shopping it to? Berklee College of Music faculty and music industry veteran Peter Spellman, shares everything he knows about the important elements of a great promo kit and how to get it into the hands of the people who matter.

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Related Berklee Music Online Courses

BMB-110 Music Business 101
Gain a broad overview of the music business and learn how the various segments of the industry operate on a day-to-day basis. Discover the career opportunities that are available to you, and the knowledge you'll need to achieve your goals.

Related Berklee Press Books

The Self-Promoting Musician
Take charge of your career with crucial do-it-yourself strategies. Features tips for writing business plans and press kits, using the Internet for promotion, customizing demos, getting music played on college radio, and a comprehensive musician's resource list.

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