Berkleeshares

Music Promo Kit Fundamentals

Author: Peter Spellman

Lesson description

Take a good look at your promo kit. Do you think it says what it needs to say to that music exec or club that you're shopping it to? Berklee College of Music faculty and music industry veteran Peter Spellman, shares everything he knows about the important elements of a great promo kit and how to get it into the hands of the people who matter.

Download this Lesson

File: berklee_promo_kit_fundamentals.pdf (1021k .pdf)
For best results, this .pdf file requires Adobe Acrobat 6.
Download Acrobat from adobe.com

Related Berklee Online Courses

OMBUS-110 Music Business 101
Gain a broad overview of the music business and learn how the various segments of the industry operate on a day-to-day basis. Discover the career opportunities that are available to you, and the knowledge you'll need to achieve your goals.

OMBUS-125 Music Marketing 101
Learn the basics behind marketing and selling your music! Music Marketing 101 provides artists, managers, and business entrepreneurs with the foundational music marketing skill set they'll need to succeed and thrive in the new music business.

Related Berklee Online Certificate Programs

Specialist Music Marketing

Professional Music Business